About Me

Reef Abubaker

Personal Trainer | Coach | IFBB Men’s Physique Champion

I’ve lived and breathed fitness since 2009, starting from the gym floor and evolving through almost every role this industry has to offer. From coaching and competing to working as a sponsored athlete, supplement developer, studio gym owner, personal trainer, and team leader at some of Australia’s top facilities. I’ve experienced this world from the ground up.

Over the years, I’ve worked and coached at Doherty’s Gym, Australia’s most iconic bodybuilding gym. I've led teams at high-end spaces like City Club Health & Fitness at the Grand Hyatt Melbourne, Australia’s biggest 5 star hotel gym, and helped develop supplements for Max’s Protein, one of the country's leading bodybuilding brands.

I’ve been a qualified personal trainer since 2014 and as of 2020 opened my own private studio gym, where I work 1:1 with my clients. But more than that, I help people anchor themselves physically and mentally so they can show up stronger in every area of life.

With over 16 years of experience in fitness, sports nutrition and supplementation, I bring a deep background in physique development, body transformations, strength & conditioning and mindset coaching. Alongside all of that, I’ve stepped on stage as an IFBB Men’s Physique athlete, with over 10 shows under my belt earning both State and National titles, including:

IFBB Victorian State Overall Champion 2019

IFBB Arnold Classic Open Champion 2019

IFBB Arnold Classic Open Champion 2018

IFBB Victorian State Overall Champion 2017

Through every chapter, what's always driven me is helping people create real, lasting transformation physically, mentally, and beyond.

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"Transformation isn’t one size fits all. It’s built through clarity, consistency, and aligned effort."

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I haven’t just coached transformations. I’ve lived through every phase myself. Skinny, skinny-fat, obese, shredded, and muscular.

Having lost over 25kg (55+ lbs) and completely transforming my own physique, I understand firsthand the mental and physical challenges that come with real change.

My journey fuels everything I do. It’s why I’m so passionate about helping others navigate their own path to fat loss, strength, and confidence. Because it’s not just about weight loss or gaining muscle, it’s about building a body and mindset that can carry you for life.

My approach is intentional, structured, and tailored to the individual because transformation isn’t one size fits all. It’s built through clarity, consistency, and aligned effort.

Whether your goal is to build your best physique, reclaim your health or develop the discipline and mindset to sustain it, I’m here to guide you with support grounded in experience and results.

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"Let’s build a body and life you’re proud of."

– Reef Abubaker, Founder of 411.Fitness

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Ready to transform?

Let's begin today.

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Redefining the Way You Experience Fitness

#Trainwith411

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